Our Privacy Policy

Data collection and analysis are critical components of any web-based business these days. But gathering and using that data doesn’t have to be intrusive or compromise your privacy or security.

We want you to feel safe visiting Project Caffeinate, and part of that is being fully transparent with you about what happens with your data while you’re here. You’ll find that information right here on this page.

Who we are

We are Project Caffeinate, LLC., an independently owned and operated media company based in beautiful Durham, North Carolina.

What data we collect

We use tracking code and cookies to learn how people like you interact with our content. These data are anonymized, meaning we do not have access to any identifying information about you and other users.

How we use your data

Collecting user data allows us to see which content is most popular and resonates most with people, based on page views and the time people spend on a single post. It also shows us how they got to our website and where they go once they’re there.

This helps us learn about our audience and fine-tune our content strategy to provide more of the content people like you enjoy and less that they don’t. On the commercial side, it also shows us how our content is performing compared to our competitors, helping us improve constantly.

Who we share your data with

We will never sell or share your data to third-party advertisers or marketers because frankly, that’s just not cool. The data we collect is strictly for our internal purposes.

The only way in which your data may be shared in any form is in the aggregate. In our pitches to potential advertisers, we may present statistics about our monthly traffic, time on page, and search engine performance. However, these data will be presented as overall figures, and not at the individual level. Picture a business presentation with a few raw numbers and charts.

A note about embedded content from other websites

Some articles on this site may feature embedded content, like videos, images, or articles. You should be aware that this embedded content functions just as it would if you were to be visiting the original website directly.

These external sites might gather data about you, use cookies, include third-party tracking, or monitor how you interact with the embedded content—especially if you’re logged into an account on their platform. Unfortunately, this is out of our control.

Privacy policy: we treat your data like our own

Aside from the anonymized, aggregated data we use to improve our content and communicate our value to advertising partners, we have no interest in your private information. We intend to use the data we collect only when it is absolutely necessary.

If you feel that your data has been compromised, is unsafe with us, or have any suggestions regarding privacy or data security, please reach out to us at contact@projectcaffeinate.com.